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I write about how companies, markets and countries grow.

I am Sanket Jagtap. This website is my personal archive of frameworks, essays, stories and notes on business, growth, go-to-market, strategy, AI, financial services, India, Asia, global markets, economics, geopolitics, history and cultural nuance.

My perspective is shaped by working across India, China, Hong Kong, APAC and Europe — across enterprise sales, GTM, consulting, SaaS, fintech, financial services, partnerships and transformation.

India gives me a home-market lens on scale, complexity, services, digital public infrastructure, entrepreneurship and messy execution. China gave me a lens on speed, infrastructure, scale and execution. Other markets added another layer on culture, institutions, regulation and business behaviour.

Four lenses

What I think about

Business & Growth

How companies find markets, build distribution, win customers, create trust and turn strategy into revenue.

India, Asia & Global Markets

How market context, culture, regulation, infrastructure and institutions shape business outcomes across countries.

Economics & Geopolitics

How incentives, capital, trade, technology, supply chains, policy and global competition influence business decisions.

AI & Transformation

How AI, automation, data and digital platforms are changing work, operating models, customer experience and decision-making.

Latest writing

Latest from My Works

Frameworks, GTM thinking, strategy notes, AI transformation ideas, market observations and serious business writing.

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Latest stories

Stories from work, markets and experience

Personal and professional anecdotes from client situations, deals, mistakes, cross-cultural moments, leadership conversations and lived experience.

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Latest notes

Short thoughts and reading notes

Quick observations, reading reflections, unfinished ideas and short notes on business, strategy, AI, markets, economics, geopolitics and history.

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Current questions

Questions I keep returning to

  • Why do some companies grow faster than others?
  • What can India learn from China and other markets without copying them?
  • How will AI change enterprise operating models?
  • Why do good strategies fail during execution?
  • How do culture, trust and incentives shape business decisions?
  • How do geopolitics, supply chains and technology change boardroom priorities?